although not a new thing to the world of gadgets, its interesting to know that there is a market for such items..
Cheaper than the Oakley THUMP, and perhaps even more unsightly, BMW has sworn to protect your eyes and damage your ears simultaneously with their new BMW MP3 Sunwear. Just please, PLEASE remember that although these are made by an automotive manufacturer, they're not for the road - it's illegal to drive with stereo headsets.
read the link for more information and pictures
http://www.everythingusb.com/bmw_mp3_sunwear_1gb.html