BMW Is China's Most Coveted Brand - BMW Forum -

LinkBack Thread Tools Display Modes
post #1 of 1 (permalink) Old 03-17-2011, 05:56 PM Thread Starter
Join Date: Jul 2010
Posts: 435
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 1 Post(s) has a little shameless behaviour in the past
(Thread Starter)
BMW Is China's Most Coveted Brand

In luxury mad China, the most coveted brand by consumers is not Rolex or Apple, but BMW. A survey conducted by Clear Asia, a consulting firm based in Hong Kong, polled 2,500 Chinese consumers about their favorite brands, and the Bavarian auto maker came out on top, ahead of the luxury watch giant and the consumer electronics firm.

BMW's traditional rivals, Mercedes-Benz and Audi, ranked 8th and 12th respectively, with BMW's strong brand identity credited for helping trump its German counterparts. In worldwide rankings, BMW placed 3rd, behind both Google and Apple. A Clear Asia spokesman told Automotive News that the brand is "…as sexy and confident, exciting and sophisticated".

More: BMW Is China's Most Coveted Brand on is offline  
Sponsored Links

  BMW Forum - > BimmerWerkz > BMW News

Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
User Tag List

Thread Tools
Show Printable Version Show Printable Version
Email this Page Email this Page
Display Modes
Linear Mode Linear Mode

Similar Threads
Thread Thread Starter Forum Replies Last Post
brand new here and at BMW wasdomestic New Members Check In 2 12-21-2009 03:41 PM
In Response to: "China's Military" Devinish Video Vault 5 06-09-2006 12:37 PM
China's military Live_the_Curves Video Vault 12 05-26-2006 07:55 PM
Brand New To Bmw's/brand New Member casaleenie 1,6,7,8 - Series and Mini Cooper 6 12-30-2004 10:22 PM

Posting Rules  
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Trackbacks are On
Pingbacks are On
Refbacks are On

For the best viewing experience please update your browser to Google Chrome