| OK... my turn.
First of all, let me start by saying I currently have three cars, a 1988 Fiero Gt (auto,V6, my fun car), a 1992 Camaro RS (V6, 5speed, daily commuter) and a 1997 BMW 540ia...
Some of you may not know what a Fiero GT looks like. A fun little mid-transverse V6 engine, two seater (1988 was the last year of production). The thing the killed this car was quality and marketing... The car was meant for women believe or not. The first few years the car was plague by many engine problems including over-heating/fires and under-power. By the time the bugs were out of the car, it was too late. Toyota copied the design, the MR2....
note: the car has 82K miles never had any problems with it! quality: 7
The Camaro, As I see it, this car was meant to go from point a to point b... Just get there... There is no quality and as for reliable, it has been good to me. The car only has 60K miles. quality 2
The beamer, what can I say, the ultimate driving machine!
In my opinion, american car makers, targets masses rather than a few... for the masses you get an ok car with low pricing. For the few you get a more reliable car for more money.
One thing that I noticed, chevy models have the worse quality compare to other GM labels (like pontiac)
LOS | 
